CoLabs Fitness Festival

Environmental / Digital Design

Creative direction, experience branding and visual design for Propel Co:Labs, Propel's annual fitness festival.and one of their largest marketing events.

The core concept of the event’s visuals explores the theme of movement. Through interplays of type, colors, and shapes, the design elevated the value of the brand in a more human-engaging way.

*The design was completed at Invisible North. All rights reserved to Invisible North and the client.

CD: Vanessa Noritz
Graphic Designer: Yi-Ching Sung
Experiential Designer: Michael Moyal

Copy Writer: Nana Kim